Tom Coates, Tech Development, Yahoo!
Gavin Bell, Creative Technologist, Nature Publishing Group
Matt Biddulph, BBC Radio and Music Interactive
Date: Wednesday, March 16
Time: 5:10pm - 5:55pm
Location: California Ballroom C
What would become possible if every episode of every program that the BBC broadcast had a unique ID and URL?
The BBC has started working on a major attempt to improve the metadata surrounding its programming output for two main purposes: to better represent programming on the Web and to get ready for the upcoming on-demand environment of media consumption.
Using the BBC's SMEF (Standard Media Exchange Framework) data-model as the basis for its structure, the PIPs project aims to be a central repository of program information for the BBC--hooking together systems as diverse as programming commissioning databases, EPG feeds, audio- and video-playout systems, and audience databases. The result should be a structure that allows the organisation to build the kinds of recommendations and navigational systems around programming that Amazon has built around products, or the IMDB has built around films. Only with one difference--the BBC also owns the rights to much of the programming itself...
The first implementation of the PIPs system has been the creation of a new web site for BBC Radio 3, which has the individual episode at its heart and includes new ways of navigating to programming through schedules.
This presentation includes an investigation of the architectural, technical, program-modelling, and IA work that the project has involved as well as the opportunity to debate the role that the BBC might have in creating publically accessible data and APIs.