O'Reilly Emerging Technology Conference - March 3-6, 2006 - San Diego, CA
Conference Coverage

Tutorial

Creating Passionate Users 2.0

Kathy Sierra

Date: Monday, March 06
Time: 8:30am - 12:00pm
Location: Elizabeth Ballroom A

In a follow-up to last year's packed tutorial, this session looks more deeply at how to create passionate users for a product, service, project, or cause. From marketing to tech support, product design to user documentation, the results of an ongoing project to reverse-engineer passionate user experiences has produced some surprising, counter-intuitive, and immediately usable results.

Join us as we work with the tools and techniques borrowed from game developers, neurobiologists, and filmmakers for crafting engaging, motivating user experiences. Whether you're looking to drive up hits on your web site, build a passionate community around your product, help students learn more effectively, or recruit evangelists for your cause, we'll work step-by-step on a plan for getting there.

Note: for those who missed Version 1.0 of this tutorial, there will be a brief review in the opening minutes.



sponsors

Diamond Sponsors

IBM Software Group's Emerging Internet Technologies

Platinum Sponsors

Microsoft

Gold Sponsors

eBay Developers Program
Inetword
Sxip Identity
Yahoo! Inc.
Yahoo! Inc.

Silver Sponsors

/n software
Adobe Systems, Inc.
Aggregate Knowledge
America Online, Inc.
Attensa, Inc.
California Fuel Cell Partnership
Foldera
Google
Intuit
Laszlo Systems
MapQuest
Root Markets
Salesforce.com
SMS.ac, Inc.
TechSmith Corporation
Thinkfree
TIBCO Software Inc.

Media Sponsors

Accelerating Times
boing boing
Conference Guru
DevtownStation News
Digital-Lifestyles.info
Gilbane Report
IPTV Industry
Linux Journal
MacMinute
Make magazine
NetSquared
pulvermedia
Queue
Red Herring
SDForum
SIPCenter
SXSW
Technology Review
The Imparcial
The Podcast Network
The Wi-Fi Technology Forum
The Women's Technology Cluster
VoIP-News
Web Host Industry Review
WiMAX Industry
WITI

In-Kind Sponsors

Cornfield Electronics
Griffin Technology
RoundaboutFive.com
SkinIT

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