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KeynoteThe Real Nature of the Emerging Attention Economy
Michael H. Goldhaber, none, none
Think of the human world as a Massively Multiple Interactive Game (which it is). As interactions change and increase we are passing to a new level, something that hasnt really happened to the same depth for centuries. The rules, fundamental values, and just about everything else are diverging from what was familiar in the level characterized by the exchange of Money, the prevalence of Markets and the dominance of Industrial production of standardized goods (call this MMI). The new level also depends on human abilities and desires, but now what matters most is our strictly limited abilities to pay attention and our much greater (on average) desires to receive it. The full passage will take many decades, but we are already well along.
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