Good Experience and Creative Good
Widely credited for popularizing "customer experience" online, Mark Hurst has worked since the birth of the Web to make Internet technology easier to use. In 2002, Hurst was named "one of the 1,000 most creative individuals in the U.S." in Richard Saul Wurman's book 1,000. InfoWorld magazine named Hurst Netrepreneur of the Year in 1999.
Mark Hurst is the founder and host of the Gel conference (Good Experience Live), which was first held on May 2, 2003 in New York City. Hurst will
host Gel 2006 in May in New York City and the first-ever euroGel conference in Copenhagen this September.
Hurst is also known for founding Creative Good, the world's first user experience consulting firm, which he runs with Phil Terry in New York City; and for founding thisisbroken.com, unclemark.org, addyourown.com, Good Experience Games, goovite.com, gootodo.com, and for writing the
e-mail management report that has been read by over 100,000 Internet users.
Previously, Hurst was director of product development at Yoyodyne, an early Internet marketing firm founded by Seth Godin and later Yahoo!. Hurst began his internet career as a graduate researcher at the MIT Media Lab. He holds bachelor's and master's degrees in computer
science from MIT.