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Boston terrier.

Session

Building the Macintosh Television Studio
Tom Negrino

Track: Insanely Great Mac
Date: Wednesday, October 27
Time: 1:45pm - 2:30pm
Location: Lafayette/San Tomas/Lawrence

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Everyone knows that Macs are excellent tools for video editing and DVD creation. But what happens when you want to use Macs and Mac OS X technology to build a working television station? That's what Access Healdsburg (AHTV), a community television station in the Sonoma wine country, discovered as they built and operated their facility. AHTV learned where the Mac shines, and where other platforms still rule. As Chair of the AHTV Board of Directors, session presenter Tom Negrino spec'd the gear, designed the workflow, and led the team that put the station on the air.

In this case study, you'll learn how we spent a third of a million dollars of other people's money over three years to build a state-of-the-art facility from scratch at a fraction of what it used to cost. Mac hardware and software was essential, but not sufficient, to build the station, and you'll discover opportunities for smart Mac developers to find new markets in the video business.

You'll see how you can integrate Mac and Windows hardware and software in your studio facility; how to build your hardware and software purchasing decisions around your production workflow; and discover the lessons AHTV learned on the way to serving their community.


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