O'Reilly Open Source Convention - August 1-5, 2005 - Portland, Oregon
 Convention Coverage

Tutorial

SOLD OUT Business for Geeks
Marc Hedlund, Chief Product Officer, Wesabe

Track: Emerging Topics
Date: Monday, August 1st, 2005
Time: 8:30am - 12:00pm
Location: E143-144

Many of the best ideas for businesses and products come from geeks who may not know how best to pursue them. How do you go from having an idea for a better use of small hard drives to having it be the next iPod? We'll take the perspective of a technologist who wants to learn how best to build a business out of an idea. The session will cover:

  • Evaluating your ideas as business opportunities
  • Choosing how to pursue your idea -- in your current company, as a startup, or otherwise
  • Talking to "business" people about your idea
  • Market research and interviewing
  • Deciding to start a company
  • Choosing team members, team size, and partners
  • Getting funding for a company
  • The first release
  • What is this "marketing" of which you speak?
  • Success or failure, and the area in between
  • Going big or selling out
  • Resources for learning more

The bias of the presentation will be towards software products, but the ideas apply generally to taking any technology to market. The session will have short topic overviews and longer, informal discussions..



Diamond Sponsors

Computer Associates International Inc., (CA)
Hewlett Packard
SpikeSource
Sun Microsystems

Platinum Sponsors

Novell, Inc.

Gold Sponsors

ActiveState
IBM
Ticketmaster

Silver Sponsors

ActiveGrid
Alfresco
Black Duck Software
CollabNet
Covalent Technologies
Google
GroundWork Open Source Solutions
Intel Corporation
Mergere, Inc.
Microsoft
Oracle
Palamida
SourceLabs
SugarCRM
Yahoo! Inc.
Zend Technologies, Inc.

Media Sponsors

boing boing
C/C++ Users Journal
DevtownStation News
Digital ID World
Enterprise Open Source Journal
Free Software Magazine
InsideMac Radio
Integration Developer News
Linux Journal
LinuxQuestions.org
Open Enterprise Trends
Queue
SDForum
Software Association of Oregon
Version Tracker
Wi-Fi Technology Forum
Women's Technology Cluster
WorldWIT

In-Kind Sponsors

Dell Inc.
Gibson
Griffin Technology
Harman Multimedia
Smugmug

Sponsors

OSCON 2005 Sponsor Opportunities — Email us at

Download the OSCON 05 Sponsor/Exhibitor Prospectus

OSCON 2005 Media Sponsor Opportunities — Call Margi Levin at 707-827-7184 or email at

Press and Media

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