Conference News & Coverage

Diamond Sponsors

  • Fotango
  • Intel
  • Microsoft

Gold Sponsors

  • Dell Inc.
  • Hewlett Packard
  • IBM
  • Mozilla Corporation

Silver Sponsors

  • ActiveState
  • Autodesk
  • Google
  • Greenplum
  • Ingres
  • Novell, Inc.
  • OpSource
  • Rearden Commerce
  • SnapLogic
  • ThoughtWorks
  • Ticketmaster

Sponsors & Exhibitors

For information on exhibition and sponsorship opportunities at the convention, contact Sharon Cordesse

For Media Partnership opportunities, please contact Avila Reese

Download the OSCON Sponsor/Exhibitor Prospectus (PDF).

Conference News

To stay abreast of Conference news and to receive email notification when registration opens, please sign up here.

Press & Media

For media-related inquiries, contact Dawn Applegate at

Program Ideas

Drop us a line at and tell us who and/or what would make OSCON a must-attend event.

User Groups & Professional Associations

For user group and professional association related inquiries, contact Marsee Henon at


What Do You Mean, Marketing? Promoting Open Source Projects

Joe Brockmeier, Editorial Director, OSTG

Track: People
Date: Thursday, July 26
Time: 5:20pm - 6:05pm
Location: E143-144

Joe "Zonker" Brockmeier has been writing about Linux and open source professionally for more than seven years. He's currently the editorial director for, and has written for Linux magazine,, Linux Weekly News, ZDNet, and a number of other publications. During this time, he's had the opportunity to see how projects succeed -- and good PR and marketing for a project is crucial to its success. In this talk, Brockmeier will discuss the best ways for projects to promote themselves and ensure success.

Brockmeier will start by briefly emphasizing the importance of PR and marketing -- which also coincide nicely with community building -- and point to some projects that have done well in this area, such as GNOME, PostgreSQL, KDE, Mozilla, and others.

The discussion will include ways that projects can promote themselves, both to users and developers, including:

Improving the project's homepage.
Finding volunteers to handle PR and marketing efforts.
Improving documentation.
Community code of conduct.
Announcing releases and providing useful reviewer information.

Brockmeier will also provide some templates for release announcements and discuss the best ways to ensure that projects receive press coverage.