Conference News and Coverage

Diamond Sponsors

  • Ingram Industries
  • Adobe Systems, Inc.

Gold Sponsor

  • Mark Logic

Silver Sponsors

  • Blurb
  • copyright Clearance Center
  • iRex Technologies
  • LibreDigital
  • Malloy
  • Microsoft Live Search Books
  • Qoop
  • Safari Books Online
  • SharedBook
Contacts

Sponsors & Exhibitors

For information on exhibition and sponsorship opportunities at the convention, contact Sharon Cordesse

Press & Media

For media-related inquiries, contact Maureen Jennings at

User Groups & Professional Associations

For user group and professional association related inquiries, contact Marsee Henon at

Session

Business Models that Guarantee Profitability in Publishing

Bob Pritchett, President and CEO, Logos Bible Software

Date: Tuesday, June 19
Time: 11:00am - 11:45am
Location: Regency II

Electronic publishing may mean no more ink under the fingernails, but some things never change: publishing is still highly speculative. 18th-century publishers used pre-publication sales to help them choose projects and plan print runs. This session will examine how a modern e-publisher reinvented this model for the Web to ensure that every project is profitable. It will also explore an additional real-world model in which users transparently establish the price/demand curve. Both models include real data--and insights--from a 7,000-title e-publisher.