Before joining Akamai, Ms. Arthur served as Vice President, On Demand & Services Marketing at Oracle Corporation. Ms. Arthur was responsible for global marketing of Oracle's fastest growing business, Oracle On Demand, as well as Support, Consulting, and Education Services, representing more than $6 billion in revenue. Her responsibilities included developing global marketing strategies, positioning, awareness, and demand creation.

Ms. Arthur also has served as Vice President, Global CRM Product Marketing at Oracle, and was responsible for developing and orchestrating product marketing strategies for Oracle's CRM business. In this role, she launched Oracle's entry into the CRM market. She served as a global spokesperson and industry domain expert on CRM strategies, speaking to marketing and sales executives around the world. Ms. Arthur also launched Oracle's first online applications business as well as four product introductions and "Think Customers," a global thought leadership initiative that reached more than 500,000 people.

Prior to her role at Oracle, Ms. Arthur was Vice President of Marketing at Exact Software (formerly Macola Software), a provider of E-Business software for small to midsize businesses. She was responsible for managing and directing global marketing, including product marketing, strategic programs, lead generation, corporate communications, advertising and strategic alliances. Ms. Arthur has also held diverse marketing roles for companies in various industries, in addition to serving on the board of directors for Aqua Tech Environmental Labs.

Ms. Arthur holds a bachelor's degree from Ohio State University.

• Marketing to a New Generation -- The "Echo Boomers" (Sponsored by Akamai)