Director, MWW Group New Media Strategies

Tom Biro, Director, MWW Group New Media Strategies - Tom Biro heads MWW Group's DialogueMedia practice, specializing in new media strategies that range from blogs, podcasts, and mobile marketing campaigns for clients. Most recently, he has managed Nikon's outreach to those in the online and blogging space, and spearheaded the company's new press room, which includes search engine optimization techniques and RSS abilities. Additionally, his team has been behind significant online mentions for Samsung's ultra-mobile PC, the Q1, exposure for The Motley Fool's CAPS trading program, and Nikon and Flickr's online partnership. A nationally-known blogger, Biro heads www.themediadrop.com and www.openthedialogue.com, contributes to tvsquad.com and was the founder of adjab.com. Prior to MWW Group, he was a marketing executive at American Express and Deutsche Telekom, where he handled trade shows and events, e-mail marketing campaigns, Web site development and media and analyst relations.

• Session: PR 2.0: Dead as a Doornail, or Still Alive & Kicking?

See all sessions presented by Tom Biro.