CTO, Revenue Science Behavioral Targeting Marketplace

As CTO, Basem Nayfeh leads the development and innovation of the Revenue Science Behavioral Targeting Marketplace. Basem served as CTO and co-founder of CoRelation, an online behavioral segmentation and personalization media company acquired by Revenue Science in 2001. Prior to CoRelation, Basem was a research scientist at Digital's (later Compaq's) Western Research Laboratory, performing research in the area of scalable systems and algorithms. Basem has also held research positions at Sun Microsystems Labs and Canon Research, focusing on systems design and pattern matching algorithms. He also worked on large-scale scientific applications and visualization at IBM's High-Performance Supercomputing Systems Development Laboratory (HPSSDL).

Basem received a Ph.D. in electrical engineering from the Computer Systems Laboratory at Stanford University.

• Session: From Pages to People: Behavioral Targeting

See all sessions presented by Basem Nayfeh.