Web 2.0 Conference.
 Octover 5-7, 2004, Hotel Nikko, San Francisco, CA.

CONTACTS:
Ben Stricker, PR Manager
MediaLive International, Inc.
ben.stricker@mlii.com

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Suzanne Axtell, Publicist
O’Reilly Media, Inc.
suzanne@oreilly.com

TOP INTERNET INDUSTRY LEADERS ASSEMBLE AT WEB 2.0 CONFERENCE TO DRIVE INNOVATION IN THE INTERNET ECONOMY

Influencers and Leaders of Emerging Internet Businesses to Explore Theme of “The Web as Platform” at Groundbreaking New Event

San Francisco – May 3, 2004 – MediaLive International, Inc. and O’Reilly Media, Inc. today jointly announced Web 2.0 Conference, a new event that brings together the leading Internet industry figures and companies to discuss and debate the most important issues and strategies driving the Internet economy. The invitation-only conference will focus on the most innovative Internet business and technology developments by industry leaders and influencers spanning the technology, Internet and service industries. Web 2.0 Conference will take place October 5-7, 2004 at Hotel Nikko in San Francisco.

The theme for the 2004 Web 2.0 Conference is “The Web as Platform,” reflecting the emergence of the Internet as a platform by extending applications across the Web, enabling a new generation of services and business opportunities. This represents the first in a series of events that will focus on next-generation Internet applications and how the Web’s leading businesses have gained extraordinary success by leveraging Web development in their own business practices.

“Despite the growing pains of the past three years, the Internet industry never went away, and it has continued to innovate and invent,” said John Battelle, Web 2.0 Program Chair. “This conference will be the meeting ground for the core ‘business geek’ community responsible for Internet business innovation, bringing together the right people, at the right time, in the right context.”

Attendees will include a blend of entrepreneurial innovators in the Internet economy space along with technologists, senior-level executives at large companies, financiers and analysts who understand the importance of Internet-based innovation on traditional business models. Web 2.0 Conference will also feature a lively cross section of one-on-one interviews; keynote-level talks; issue-driven panels; and short, high-impact presentations, all of which will include audience participation and Q&A sessions.

This three day event of networking, discussion and debate will offer a combination of workshops and sessions that will explore the full spectrum of Internet industry issues, as seen through the prism of the Web as a platform. After one full day of in-depth workshops, Program Chair John Battelle and O'Reilly Media, Inc. Founder Tim O'Reilly will kick off two days of sessions ranging from ten-minute presentations by the CEOs of innovative startups to high-level examinations of music, marketing, e-commerce and search businesses, as well as relaxed dinner conversations with industry luminaries.

The current list of confirmed speakers includes:

  • Mark Benioff, CEO, Salesforce.com
  • Jeff Bezos, CEO, Amazon
  • Mark Cuban, CEO, HDNet and owner, Dallas Mavericks
  • James P. Currier, CEO, Tickle, Inc.
  • Cory Doctorow, Author
  • John Doerr, Partner, Kleiner, Perkins, Caufield & Byers
  • Bill Gross, CEO, IdeaLab
  • Bill Gurley, Venture Capitalist
  • Mitch Kapor, Founder, OSAF
  • Lawrence Lessig, Professor of Law, Stanford University and author, Free Culture
  • Udi Manber, CEO, A9
  • Mary Meeker, Morgan Stanley
  • Halsey Minor, CEO, Grand Central
  • Louis Monier, Director of Advanced Technologies, eBay
  • Robert Morris, Director, Almaden Research, IBM
  • Kim Polese, Founder, Marimba
  • Michael Ramsay, CEO, TiVo
  • Dan Rosensweig, COO, Yahoo
  • David Sifry, Founder & CTO, Technorati, Inc.

MediaLive International and O’Reilly Media will be partnering to produce this event. O’Reilly Media is the premier information source for leading-edge computer technologies. MediaLive International, Inc. produces the world’s top technology events, including COMDEX®, NetWorldSM+Interop®, Seybold Seminars, JavaOne® and many other major expositions, conferences, and custom events.

For more information, visit Web 2.0 Conference .

About Web 2.0 Conference
Web 2.0 Conference is an exclusive thought-leader gathering focusing on emerging technologies and innovation on the Web. This conference brings together the brightest minds and broadest thinkers in the space, each of which shares the belief that the Web has emerged as a solid business platform. The event explains what the current landscape looks like, what is on the horizon and why this information matters to the “business geek.” It crosses a variety of industries and will be a meeting ground for the influencers that share the common outlook that the Internet offers extraordinary opportunities for innovation in products, services and business models. Web 2.0 Conference will take place October 5-7, 2004 at Hotel Nikko in San Francisco, and will be produced by MediaLive International, Inc. and O’Reilly Media, Inc.

About MediaLive International, Inc.
MediaLive International is a media and marketing company that fosters the advancement of technology in business. MediaLive International’s products and services encompass the IT industry’s largest exhibitions, including COMDEX® and NetWorldSM+Interop®, such highly focused educational programs as Next Generation Networks®, custom seminars including JavaOne®, respected publications including Business Communications Review, and specialized vendor marketing programs. Created in 2003 from the assets of Key3Media, MediaLive International is a privately held company headquartered in San Francisco, with offices throughout the world. For more information about MediaLive International, visit www.medialiveinternational.com.

About O’Reilly Media, Inc.
O’Reilly Media, Inc. is the premier information source for leading-edge computer technologies. The company's books, conferences, and web sites bring to light the knowledge of technology innovators. O'Reilly books, known for the animals on their covers, occupy a treasured place on the shelves of the developers building the next generation of software. O'Reilly conferences and summits bring alpha geeks and forward-thinking business leaders together to shape the revolutionary ideas that spark new industries. From the Internet to XML, open source, .NET, Java technology, and web services, O’Reilly puts technologies on the map. For more information about O’Reilly Media, Inc. visit www.oreilly.com.

# # #

MediaLive International, Web 2.0 Conference, Seybold, Seybold Seminars, COMDEX, NetWorld+Interop, Next Generation Networks, Business Communications Review, and associated design marks and logos are trademarks or service marks owned or used under license by MediaLive International, Inc., and may or may not be registered in the United States and other countries. Other names mentioned may be trademarks or service marks of their respective owners. JavaOne is a registered trademark of Sun Microsystems, Inc.

O’Reilly is a registered trademark of O’Reilly Media, Inc. All other trademarks are property of their respective owners.


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Sponsors.
eBay Developers Program
Laszlo Systems
Quova, Inc.
Schematic
Google
PayPal Developer Network
StreamCast Networks™
Rojo Networks Inc.
Overture Services, Inc.
Yahoo!
Business.com
AT&T - The world's networking  company
Sxip Networks
Sparkpr



Media Sponsors.
Topix
Turbobytes
Wired for Web 2.0
CNET - Web 2.0
Business 2.0
I Want Media
Six Revisions
Safari Books Online
InfoWorld
Open Source Technology Group (OSTG)
TechWeekEurope UK
9lessons
O'Reilly Network
Open Source Technology Group (OSTG)


Sponsors

Web 2.0 Sponsor Opportunities--Reach business leaders and technology influencers at the Web 2.0 conference. Call Amber Rattu at 415-905-2647 or email at
Download the Web 2.0 Sponsor Prospectus.

Press and Media

For media-related inquiries, contact Ben Stricker: or Suzanne Axtell:

Registration

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