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Sponsorship

For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at

Download the Where 2.0 Sponsor/Exhibitor prospectus (PDF).

For Media Partnership opportunities, please contact Avila Reese

Where 2.0 News

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Where 2.0 Ideas

Send your suggestions for speakers, topics, and activities to or post them on the Wiki.

Press and Media

For media-related inquiries, contact Dawn Applegate at

User Groups

For user group related inquiries, contact Marsee Henon at

Where 2.0 Schedule

Monday, May 28Monday | Tuesday | Wednesday

Events

Ignite Where 5-minute Talks for Everybody Time: 7:00PM - 9:00PM

Tuesday, May 29Monday | Tuesday | Wednesday

Sessions

Welcome Brady Forrest, Program Chair, O'Reilly Media, Inc. Time: 9:00AM - 9:15AM

Mapping the Maximum City Schuyler Erle, MetaCarta Time: 9:15AM - 9:45AM

Why Physical Location Matters in Online News and Community Rich Skrenta, Co-founder and CEO, Topix Time: 9:45AM - 10:00AM

The Evolution of the Geoweb John Hanke, Director, Google Earth & Google Maps, Google, Inc. Bernhard Seefeld, Geo Software Engineer, Google Time: 10:00AM - 10:15AM

Break 10:15AM - 11:00AM

Quakr - Building the World One Photo at a Time Peter Arbuthnott Time: 11:00AM - 11:15AM

Using and Enabling the Emerging GeoStack Andrew Turner, Hacker Integrator, HighEarthOrbit Time: 11:15AM - 11:30AM

Where.gov: Government Surveillance Using Location Technology Kevin Bankston, Staff Attorney, Electronic Frontier Foundation Time: 11:30AM - 11:45AM

A Look at MapQuest's Users James Greiner, Senior Vice President and General Manager, MapQuest, Inc. Time: 11:45AM - 12:00PM

Lunch 12:00PM - 1:30PM

3D Data: Platforms for Real World Virtual World Interaction Mike Liebhold, Senior Researcher, Institute for the Future David Colleen, CEO, http://www.planet9.com Donald Cooke, Chief Scientist, Tele Atlas Jack Dangermond, Founder & President, ESRI Michael Jones, CTO, Google Earth Stephen Lawler, General Manager, Microsoft Virtual Earth Time: 1:30PM - 2:15PM

Addressing Global Issues Sean Phelan, Founder, Multimap Time: 2:15PM - 2:30PM

Giving Voice to the Map: The "There" in "Where" Bernie Krause Time: 2:30PM - 2:45PM

Where Garmin Comes to Play: Enabling Web Sites to Communicate with GPS Devices Aaron Roller, Co-founder of MotionBased, Garmin International, Inc. Time: 2:45PM - 3:00PM

Time and Maps Shawn Allen, Interaction Designer, Stamen Design Tom Carden, Interaction Designer, Stamen Design Time: 3:00PM - 3:15PM

Building Out a 3D World Erik Jorgensen, General Manager, Live Search, Microsoft Corp. Time: 3:15PM - 3:30PM

Break 3:30PM - 4:15PM

Learning Lessons from Neo-geography Ian Holt, Senior Consultant, Ordnance Survey Mikel Maron, mapufacture Time: 4:15PM - 4:30PM

Grassroots Science: Using Pigeons, Sensors, and GPS to Detect Smog Beatriz da Costa, Pigeonblog Time: 4:30PM - 4:37PM

What to do with Thousands of GPS Tracks John Krumm, Microsoft Research Time: 4:38PM - 4:45PM

Economics of Mash-ups Di-Ann Eisnor, CEO, Platial Time: 4:45PM - 5:00PM

OpenLayers Lightning Talk Christopher Schmidt, Developer Time: 5:00PM - 5:05PM

GeoBliki: A Platform for Emergency Response - Lightning Talk Patrice G. Cappelaere, Lead Develper, GeoBliki Time: 5:05PM - 5:10PM

Graphserver Lightning Talk Brandon Martin-Anderson Time: 5:10PM - 5:15PM

Weogeo: Mapping the Future Paul Bissett, CEO, Weogeo, Inc. Time: 5:15PM - 5:30PM

Love in the Time of Cholera Maps: Mapping Communities from the Ground Up Steven Johnson, Co-founder, Outside.in Time: 5:30PM - 6:00PM

Events

Exhibit Hall Reception Time: 6:00PM - 7:30PM

Birds of a Feather Sessions (BoFs) Time: 7:30PM - 10:30PM

Where Fair Time: 7:30PM - 9:30PM Location: Market Street Foyer

Skyhook's 2nd Annual Funk Band & Beer Bash Time: 9:00PM - 11:55PM

Wednesday, May 30Monday | Tuesday | Wednesday

Keynotes

Welcome Brady Forrest, Program Chair, O'Reilly Media, Inc. Time: 9:00AM - 9:15AM

Sessions

Intelligent Design of Earth Operating System Tim Foresman, President, International Center for Remote Sensing Education Time: 9:15AM - 9:30AM

GIS: Going Beyond Maps and Directions Bernard Szukalski, ESRI Time: 9:45AM - 10:00AM

The Opening of Map Data Jeremy Kreitler, Director of Product Management, Yahoo! Maps Steve Coast, OpenStreetMap Time: 10:00AM - 10:15AM

Break 10:15AM - 11:00AM

Getting into the Car : Geo-located Information Breaks Free Eric Klein, Senior Director, Product Marketing, Dash Navigation Mark Williamson Time: 11:00AM - 11:15AM

The Internet-connected Location Future Sam Altman, Co-founder and CEO, loopt Time: 11:15AM - 11:20AM

Bringing Mashups to Mobile Phones: GPS and where.com - Lightning Talk Walt Doyle, President and CEO, uLocate Communications Time: 11:20AM - 11:25AM

Location, Location Everywhere... -- Lightning Talk Jed Rice, VP, Market Development, Skyhook Wireless Time: 11:25AM - 11:30AM

Towards Geospatial Architectures of Participation Chris Holmes, VP, Strategic Development, The Open Planning Project (TOPP) Time: 11:30AM - 11:45AM

How Open Is Open? Ian White, CEO, Urban Mapping Time: 11:45AM - 12:00PM

Lunch 12:00PM - 1:30PM

Can the Internet Handle Devices that Know Where They Are? Brady Forrest, Program Chair, O'Reilly Media, Inc. Sam Altman, Co-founder and CEO, loopt Alan Beiagi, Director and GM of Wireless, MapQuest Walt Doyle, President and CEO, uLocate Communications Jed Rice, VP, Market Development, Skyhook Wireless Time: 1:30PM - 2:00PM

Mapping in China Marc Prioleau, deCarta Time: 2:00PM - 2:15PM

Interoperability in the GeoSpace Carl Reed, CTO, Open Geospatial Consortium, Inc. Time: 2:15PM - 2:30PM

GeoImmersive Imagery Disrupts the Norm Myles McGovern, President & CEO, Immersive Media Time: 2:30PM - 2:45PM

Break 2:45PM - 3:30PM

Expanding the Geospatial Vision Michael Jones, CTO, Google Earth Time: 3:30PM - 3:45PM

Don't Wait for the Phones: New Approaches to Location-based Services Scott Dunlap, CEO, NearbyNow, Inc. Time: 3:45PM - 4:00PM

Photos with Locations; Locations with Photos- Lightning Talk Mor Naaman, Research Scientist, Yahoo! Research Berkeley Time: 4:00PM - 4:05PM

Location-enabled Rich Internet Applications Christian Dwyer, Director of Operations, MapQuest Time: 4:05PM - 4:10PM

GeoVector: The Power of Pointing - Lightning Talk Peter Ellenby, Director, New Media, GeoVector Corporation Time: 4:10PM - 4:15PM

Where is Never Again? Michael Graham, Humanitarian GIS Program Coordinator, U.S. Holocaust Memorial Museum Brian Timoney, The Timoney Group Time: 4:15PM - 4:30PM

Pinspot: Rolling Out a Sensor Network Bill Weekes Time: 4:30PM - 4:45PM

Weaver House: An Unusual East End Building; or How Geo Hacking Might Save Us from Giant Holes in the Ground Mikel Maron, mapufacture Time: 4:45PM - 5:00PM

Keynotes

Mapping Matters: Propositions on Place, Data and Subjectivity Janet Abrams, Director, University of Minnesota Design Institute Time: 5:00PM - 5:30PM

Thursday, May 31Monday | Tuesday | Wednesday

Events

Google Developer Day Time: 9:00AM - 9:00PM Location: San Jose Convention Center

Saturday, June 2Monday | Tuesday | Wednesday

WhereCamp Time: 8:00AM - 11:00PM Location: Yahoo! Campus (Sunnyvale, CA)

Monday | Tuesday | Wednesday